Our creativity goes beyond the obvious. We mix great imagery with innovative tactics and the latest technology to bring a fresh dimension. Whether it’s a simple campaign or strategic development, we create maximum visibility and engagement with the marketplace.

Uniqema Literature

Uniqema portray a distinctive image in their lubricants manufacturing markets with co-ordinated and integrated creative solutions from the Pearsons creative team.

Tyne and Wear Development Company

A series of creative testimonials were developed to celebrate Tyne & Wear Development Company's 20th Anniversary. The testimonials showcase companies that TWDCO have assisted and are used both as advertisements and exhibition banners.

Durham Tees Valley Airport

Following the launch of the airport’s new brand, we have produced customer newsletters and promotional information for holidaymakers and business travellers.

Be Somewhere Special

The Learning Skills Council appointed Pearsons to undertake field marketing at the heart of the community to collate details of interested applicants. A mobile unit helped us get the desired results – not to mention the catchy theme!

South Tyneside Council

An integrated creative campaign including press advertisements, leaflets, posters and roadside banners, all helped to deliver the “you” effect and encourage potential foster carers to request information about becoming foster parents.

Redcar and Cleveland

Take one existing identity and blend with fresh ideas to translate the brand character. Works well across all activities to give a stronger corporate message.

NHS Professionals

NHS Professionals asked us to develop a creative style that could be used across their full portfolio of recruitment marketing communications. The brief outlined the various audiences they wished to target and highlighted key messages for each of these groups. Market research provided a further insight into the needs of the target audience. The style that was chosen was then focus group tested and scored extremely highly.

Shine Tees Valley

Targeting young people to attend a learning event was the challenge posed by this project. The event was a celebration of success, building on the experience of youngsters who had already succeeded in vocational learning to attract new students to courses. Smooth event promotion, co-ordination and design of the vibrant brand all played a part in a successful event.